Monday, August 3, 2009

Business Book Club

Come join our Business Book Club. It is a collaborative effort between Green Valley Library and Imagine Marketing of Nevada Imagine Marketing is an organization that created the Henderson District Public Libraries logo and is responsible for promoting the district and its programs and activities. The Business Book Club will meet the 1st Tuesday of each month, 6:00 pm to 7:15 pm, in the Green Valley Library Conference Room. Please contact the Green Valley Library to sign up, 207-4261.

The first meeting will be on Tuesday, September 8. We will be discussing “Stick yourself out there/Get them to come to you” by Scott Ginsberg.

This two-in-one, double feature, flip-flip book is the first of its kind. In book one, Stick Yourself Out There, you will learn: How to be Origin, not echo, how to achieve maximum mindshare, how to build your brand using imagination and not millions, how to be That Guy, how to craft a soundbite, how to master the welcome, how to create unforgettable business cards, how to enable strategic serendipity, how to cultivate fans and not customers, how to build your permission asset and how to build a following. In book two, Get Them to Come to You, you will learn: How to be somewhat predictable, how to enshrine your business, how to identify and amplify your Noticeable Number, how to build a timeline of credibility, how to maximize your web presence, how to become an award-winning blogger, how to become the perceived expert in your field, how to become a Thought Leader, how to make your message stick and how to stimulate word of mouth. ~

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